This is a NCPMI Communication & Public Speaking CoP- NCPL Toastmasters Club Meeting.
The Meeting includes prepared speeches, table topics, networking, evaluations, jokes and multiple meeting operations roles.
5:30 pm -8:00 pm (5.30-6.00 Registration, Snack & Pre-meeting Networking)
Cisco Campus - Building 3, First Floor, The Vault Conference Room
Abstract
Success in communicating online requires an understanding of how content must be specifically designed for the web. Essentials of of Online Content Strategy shares fundamental principles of writing for and presenting content on the web. It is presented by professional web content strategist and active Toastmaster member. Data on how users consume online content is discussed. Through a case-based approach, design options are explored. We conclude by reviewing methods of measuring success and making insight-based improvements..
Learning Objectives
Understand how online users consume content
Know the fundamental shapes of content and their typical applications
Understand how the shape of content can be as important as the message
Know ways to measure success and make insight-based improvements
About the Speaker
Mark Schreiner is a communications and marketing professional with deep experience in the health care and higher education spaces. Before entering the world of corporate communications, he was a daily newspaper journalist specializing in investigative projects and state government news coverage for 15 years. Mark is an active member of Toastmasters International. He is a member of PRATTically Speaking and Blue Devil clubs, and has earned CC, CL and PM2 awards. He lives in Raleigh..
Please note the following:
Event Date | 05-28-2019 5:30 pm |
Event End Date | 05-28-2019 8:00 pm |
Cut off date | 05-28-2019 10:00 pm |
Registered | 23 |
Available place | 22 |
Individual Price | Free |
Location | Cisco Campus | Building 3, First Floor, The Vault Conference Room |