Communications and Public Speaking: "Branding Begins with BE"

Title of Speech:  "Branding Begins with BE"

Speech Abstract:

Explore how 'being' your brand authentically not only maximizes connection and relevance but also fuels personal and professional growth.

Learning Outcomes:

1. Embrace Authenticity (Attendees will understand that being genuine and true to their core values is the foundation of a resilient and relatable brand).

 2. Harness the Power of Story (They will learn how to craft and share stories that reflect their brand's essence, building stronger, more personal connections).

3. Drive Impact through Consistency (Participants will gain insights into how consistent brand values can lead to meaningful impacts, enhancing both personal satisfaction and income).

Speaker  Bio:

Cupid Hayes is a visionary branding expert, AI and business strategist, media disruptor, and sought-after speaker with over 30 years of experience transforming how brands are built, distributed, and monetized. As the former CMO and VP of Business Development at Missing Channel Media Group, a global, multi-platform media distribution company, she led strategy, brand development, international partnerships, and expansion efforts, redefining market reach and audience engagement.
Beyond the corporate sphere, Cupid is also a respected actress and award-winning casting director who has played a pivotal role in advocating for creatives. She served on the Los Angeles Board of Directors at SAG-AFTRA, championing the rights and protections of media professionals.
Now, as the Founder and CEO of Arrow Advising, Cupid helps businesses and individuals in the creative, finance, and tech industries unlock their full potential. She empowers clients to go from commoditization to authentic connection, ensuring they maximize profitability and maintain relevancy.